5 Key Principles of Success

During my days as VP of Marketing for Nettwerk Records (Sarah McLachlan’s record label), I walked away with five key principles that I believe contributed to the growth of Nettwerk and the long-standing success of Sarah McLachlan. These five principles are:

1. Know your industry.
2. Stay ahead of the curve, and know your next strategy.
3. Learn from your mistakes and the mistakes of your team. Don’t get stuck in old behaviors.
4. Start small, dream big and grow gradually.
5. Recognize that overnight success is an anomaly.

Often we want to believe that there must be one thing we could do that will skyrocket our business to the next level. Rarely is that true.

How can you apply each of these principles to your business to move it forward? You can learn more about these five principles at the “Get Your Business Rockin’…Build A Loyal Fan Club During Challenging Times” presentation.

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