How To Create Credibility Without Content – Part Three
This is week three on how to create credibility without content.
If you are struggling to find the time to write your own blogs but don’t have the funds to pay someone else to do it for you, I have a solution.
It starts with using other people’s content without hacking or stealing it. In fact, other experts will love that you are sharing their content while promoting your own. It’s a win-win situation.
Start applying this technique to your business so you can start building a following. This approach allows you to establish credibility faster and with more ease.
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If you are looking for help to position your business as an industry expert, we can help you.
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Full Transcript of Video
Hi, it’s Jen DeTracy, the founder of LIFT Strategies, one of Canada’s Top Marketing Strategists, and the creator of the online program, Crack the Marketing Code.
We are focused on credibility without content theme and this is tip number 3. This is not a big departure from last weeks tip. Each week, I build on the previous week’s tips.
This week I want you to look for people that have blogs that are experts in a field that ties nicely with what your business does and your expertise.
If you can find great content and write your own comment under a specific blog post with your own opinion piece. It doesn’t have to be long. It can be 3 or 4 sentences. Type it up and put it in the comment area. This will establish you as a credibility leader in this field as well.
Then you can take that blog post, if you want to, and share it through LinkedIn and Facebook if you are using these social media platforms. .
You can, of course have your own personal comment as your post introduction which should be different than the comment that you wrote within the blog itself.
In a sense you’re creating two tiny little snippets of content for something that’s a bigger body of work that somebody else has created.
If you don’t have time, pay someone to research 20 blogs that would be appropriate for you to use as leverage for specific blog post comments. Then you can just focus on comments and sharing. This approach can create a lot of impact and awareness for your expertise.
That is this weeks quick tip. I’ll see you next week.
You can do this.